Showing posts with label pam duthie. improve etsy photographs. Show all posts
Showing posts with label pam duthie. improve etsy photographs. Show all posts

Tuesday, 10 April 2018

How to use photography to boost views on Etsy

In this weeks Etsy tips video 'Love a Loser'


I talk about taking a listing that isnt doing well and showcasing it for a month to see if you can boost things

One of the changes I made to my little needle felted yorkshire terrier was thinking about the images

Obviously this is a custom listing so there is little I can do to actually reshoot the dog (he was sold ages ago)
But it is SO SO important that an image catches the eye. Even if I can get him to the front page for a search term if he dosent catch the eye of shoppers then no-one will click, no-one will pin share love interact with or buy

So I had a go at trying to make him pop just using photoshop 

This was the original photograph, at the time I was super happy with this, his expression is great and its a fairly crisp photo, I like the slightly blurred kennel in the background 
But of course over time I have learnt more and styles change so I see plenty faults in this

First of all the background is not properly white - it has a pink tinge - and the colours are not saturated, it is a bit washed out
I like there are some pops of colour with the kennel roof in green and the dogs pink tongue 

But to stand out things have to pop

So first of all I tried this, I lightened the background to make it properly white and I did actually intensify the colours. Then as red is very eye catching I tried this border
But honestly although the red draws the eye it draws the eye only to the border and the image looks even more washed out - so new plan 

So this time I kept some of the red for the eye catching - but added a paw print border - just to stand out from all the other listings. I also upped the saturation of all the colours and sharpened the image up some more
What do you think? He is not perfect, I am still learning but hopefully this catches the eye a little more without insulting the eye :)





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